Platform Ad Revenue Calculator
Estimate ad-driven creator revenue across major social platforms with editable assumptions instead of one-size-fits-all hype.
How to use this calculator
- Adjust the assumptions to match your current channel and audience.
- Check the result panel to see the updated estimate instantly.
- Use ranges and conservative numbers for planning decisions.
Results
Selected platform
YouTube
Revenue-adjusted views
100,000
Monthly views × revenue-adjusted view share
Low estimate
$250.00
Expected estimate
$500.00
High estimate
$900.00
Estimate only. On this site, RPM means your assumed net earnings per 1,000 views for this platform and content style. Useful for long-form videos where ad revenue is a meaningful part of the business.
FAQs
Does this only work for YouTube?
No. It includes YouTube, TikTok, Instagram, Facebook, and Twitch presets. It uses editable net revenue per 1,000 views so creators can model platform differences more honestly.
Why are there low, expected, and high ranges?
Actual revenue varies by niche, viewer country, seasonality, watch time, and ad demand. Ranges prevent the calculator from pretending there is one universal number.